Growth constraint examples

Seven familiar ways growth gets stuck.

Start with the symptom that feels most familiar, then use the questions to test whether it is the real bottleneck.

Customer demand

Not enough qualified customers

The business can serve more customers, but the right prospects are not arriving.

Payment

Customers say yes, but quoting, invoicing, or payment slows down the sale.

Sales conversion

Leads arrive, but too few become paying customers.

Repeat business

The business wins customers once but does not bring enough of them back.

Operations

Demand exists, but people and processes cannot handle more volume.

Measurement

Important decisions rely on instinct because the records arrive late or disagree.

Expansion

A new location, offer, or market looks promising but has not been tested enough.

Next step